DUBAI Imagine staying in a hotel suite that is inspired by a comic superhero or a Bollywood badshah?
Well, this will soon be a reality in Dubai as Majid Al Futtaim and Marriott International prepare to launch the region’s first cinema-themed hotel in Dubai by early next year.
Called Aloft Dubai City Centre Deira, the concept will feature cinematic-themed rooms in addition to an ‘Outdoor’ VOX Cinema. The 304-room hotel, which will have 29 suites, will consist of a cinematic themed floor of 25 standard rooms and four suite rooms. Each room will feature a large collection of movies, TV screens, projectors and enhanced sound systems, so guests can indulge in an unmatched cinema experience.
In addition, the hotel will have four themed suites inspired by blockbuster movie themes from comic heroes to super spies, Bollywood and more. The hotel will also house a state-of-the-art ‘Outdoor’ VOX Cinema concept - an all-season cinema and multifunctional event space to meet the growing demand for experiential travel and leisure.
As much as 38 per cent of the hotel has already been built, with seven levels of the superstructure well under way. The second phase of the development is due to begin in June 2017, leading up to a grand opening in the first quarter of 2018. The hotel will be home to an exclusive range of food and beverage options including the brand’s signature W XYZ Bar, a social public space where guests can mix and mingle over good music; a specialty dining restaurant; Re:Fuel by Aloft, a ‘grab and go’ eatery open 24 hours a day and the Re:Mix Lounge, for light bites.
Robert Welanetz, CEO of Majid Al Futtaim Properties, said, “As we all work towards the run up to Expo 2020, Majid Al Futtaim strives to create and deliver compelling experiences through our unique destinations. Connected to the iconic City Centre Deira, our latest hotel property with its themed-cinema concept is designed to bring a vibrant new ambience and experience for diners and travellers alike, delivering on the increasing demand for experiential travel and leisure.”
Alex Kyriakidis, president and managing director, Middle East and Africa, Marriott International added, “We look forward to setting new benchmarks with Aloft in the UAE and across the Middle East.”
