Dubai: Residents are flocking to various malls in Dubai to make the most of the promotions during the final few days of Dubai Summer Surprises (DSS).
As the the 19th edition of the 43-day summer extravaganza comes to a close, shoppers are making a beeline for participating malls and retail outlets across the city to grab good bargains and benefit from various promotions, offering prizes including luxury cars, exotic holidays and loads of shopping and gift vouchers.
The festival, which concludes on August 20, according to organisers, will still be bringing everyone numerous options in terms of shopping, entertainment and family fun, as part of the ‘Own The Summer’ experience.
Joining the last-minute rush are many residents who have just returned to the UAE after their summer vacation overseas and parents scouting for school-related merchandise with the start of the back-to-school season.
Shahzad R., a Pakistani resident, said he wants to take advantage of the last few days of the summer festival to buy clothes, and different gadgets.
“Dubai is an amazing city and renowned for its vast and innovative entertainment options and attractive promotions. This combination makes us want to enjoy the entertainment and shopping experience again and again. I personally admire the variety of tempting footwear products on sale during DSS. There is no doubt that prices are extremely affordable.”
Amina Ahmad, an Egyptian tourist, said she was spending her time looking for special gifts to take back with her.
“The atmosphere is abuzz with shoppers visiting high-end stores and I will make sure to visit most of them before the end of Dubai Summer Surprises, as this is a rare opportunity for us to get the best items at reduced prices,” she addded.
DSS has been offering residents and visitors shopping, world-class entertainment and rewarding experiences since it kicked off in July 9. The festival features over Dh15 million worth of prizes offered in retail promotions, as well as discounts of up to 75 per cent on an array of merchandise.
The ‘Shop & Win’ promotion, running in collaboration with the Dubai Shopping Malls Group (DSMG), is still offering visitors the opportunity to win two more Infiniti Q50 cars this week on spending a minimum of Dh200 at participating malls. A total of 12 Infiniti Q50 cars have been offered as prizes during DSS.
Also starting from Thursday, shoppers spending a minimum Dh200 on school-related purchases are entitled to a raffle coupon that will be entered into a draw, offering the chance to win a full year’s scholarship for their child up to a maximum value of Dh50,000 in the ‘Shop & Win Scholarships’ promotion, also run jointly with DSMG.
