1.1428182-2114958459
Image Credit: Agency

Reality star and Fashion Police presenter Giuliana Rancic and her husband Bill are heading to Dubai to kick off new year celebrations and launch a fashion line. The couple, who star in the E! series Giuliana & Bill will host the #DXBNYE concert featuring Pharrell Williams, Charlie XCX and Sky Blue among others at Meydan.

The next day, on January 1, they will they will launch their fashion label G by Giuliana Rancic at a pop-up shop at The Beach in JBR. The pop-up shop will be open until January 17.

The couple’s trip is part of Dubai Shopping Festival, which is celebrating it 20th anniversary.

“I couldn’t have asked for a better start to 2015 than being invited to host a fashion pop-up at one of the biggest shopping festivals in the world. I am really excited to be partnering with the Dubai Shopping Festival to bring my G by Giuliana brand to the Middle East. Bill and I are looking forward to the amazing New Year’s Eve celebrations in the city and kicking off 2015 with the 20th edition of DSF,” said Rancic.

DSF runs until February 1. For more, go to mydsf.ae.