Abu Dhabi: The Abu Dhabi Tourism and Culture Authority (TCA) announced the appointment of South African travel representation agency Development Promotions to represent the destination in South Africa.

Development Promotions will work to strengthen Abu Dhabi’s position as a destination among the travel trade, consumers, and media by focusing on the leisure and business segments.

Development Promotions will launch a Johannesburg office that will be assisted from a public relations and communications perspective by Cape Town-based Big Ambitions.