Abu Dhabi: Abu Dhabi hotels recorded nearly two million guest arrivals from January to May this year, a four per cent growth compared to the same period in 2016, figures released by Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) show.
Domestic visitors accounted for more than 600,000 hotel guests across 167 hotels and hotel apartments in Abu Dhabi, Al Ain Region and Al Dhafra Region.
Internationally, China is the largest source market with 160,902 hotel guests so far this year. India remains the second largest international source market with 136,000 hotel guests, followed by the UK with 104,000, US with over 67,000 and Saudi Arabia with more than 62,000 arrivals.
“Our efforts in May capitalised on the growing popularity of the emirate in China as a tourist destination, with our promotional team conducting a four-city roadshow, and participating in the ITB China Exhibition 2017 in Shanghai,” stated Saif Saeed Ghobash, Director General, TCA Abu Dhabi.
“Looking ahead, we have some exciting upcoming events including the welcome return of Abu Dhabi Summer Season between July 20 and August 20, with its standout selection of exciting entertainment and promotions across the emirate, which is expected to appeal greatly to domestic visitors, and especially those from India and Saudi Arabia.”
Also this summer, TCA Abu Dhabi will be initiating a fully integrated consumer marketing campaign in Saudi Arabia to promote Abu Dhabi as an ideal destination for summer holidays.
