du named as Dubai Lynx advertiser of the year

Dubai

The UAE telco du has been named as the Dubai Lynx Advertiser of the Year, capping a four-year run where it picked up 39 Dubai Lynx awards. Last year, it picked up two Grand Prix prizes for its “#POSTWISELY” campaign that inspires the online community to think before they post personal information on social channels.

“In recognising innovative marketing and inspiring creative communications, the Advertiser of the Year Award focuses on the phenomenal talent, effort and the creative bravery displayed to bring ideas to life,” said Jose Papa, Managing Director, Cannes Lions. “du has proven to live its company mission to “enhance your life, anytime, anywhere” through its engaging creative work.”

The telco will be presented with the award at the Dubai Lynx Awards Ceremony in March next. The Ceremony will see 10 jury presidents awarding the 2018 Lynx Awards along with the winners of the Young Lynx PR, Print, Integrated and Media competition and this year’s University of the Year. The Masar Student Creative Award for Print and the STC Student Integrated Competitions will be announced at a Student Awards Ceremony on the final day of the Festival.